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Make the Logo Smaller.
Make the logo smaller Send us your photos!

Jacob Cass, creator of the hugely popular blogs Just Creative Design, Logo of the Day and Logo Designer Blog wearing "Make the Logo Smaller." Jacob ran a name your favorite logo contest on Just Creative's facebook page and we awarded these shirts to the winners.

Send us your photos, show off your stuff. We love to see our shirts - and now mugs and posters - in the field. Send your photos to photos@typographyshop.com Tell us a bit about yourself and what you'd like us to link to.

Make the Logo Smaller.


The battle cry of beleaguered art directors everywhere. Designers around the globe love wearing this not so subtle slogan to the office.

Set in Neuzeit S, a 1966 geometric-grotesque hybrid redesign of Wilhelm C. Pischner's Neuzeit Grotesk, originally designed in 1928.

Available in black or white. We have some sizes available in a silk screened version to ship immediately, others will be produced as a durable vinyl transfer printed on demand. Please allow 1-2 weeks for delivery. If you'd prefer a silk screened version sign up to be notified when we reprint. If you'd like another color or style please contact us.

Also, check out our new Make the Logo Smaller hoodie.

Just $22.99
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comes in black or white.
Make the Logo Smaller Hoodie
You might also like "Serif."
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